Advertising

and public relations:

digitally networked communication

After completing the program

you will have qualification:

01

to manage communications of state, private and non-profit organisations;

to promote goods, services and personal brand;

02

to get a position in various communication agencies or become a freelance worker.

03

After five years of study, graduates will get degree of an advertising and public relations specialist along with qualifications as a content manager, SMM manager, brand manager, and Internet marketing expert. Being a third year student you can start working remotely while studying. The program emphasizes digital media and online communications.

Skillbox, Russian online education leader, and Advertising Digest, the biggest media group in Tomsk are the partners of the program. The representatives of state institutions and business share their expertise and highlight new trends in advertising, PR, digital media and online communications. You will have a chance to work with them and it will make easier your entry into profession.

of an expert in advertising and public relations:

Professional

trajectories

PR manager, corporate communications expert, press secretary in the press service of a private business or state company;
copywriter, creator, designer, manager of advertising and PR campaigns in advertising/PR agencies;
content manager or social media manager in state or business companies;
SMM specialist, internet marketing specialist or marketing analyst in a company or digital agency;
creative director, community manager, event manager, brand development manager;
expert in product promotion on marketplaces.

After getting a degree, you can have high salary, work remotely and promote your business.

Reasons to study with us:

Real projects from
the first year of study

Being a third year student you can study and work remotely

Degree in PR

Additional skills
and qualifications

You will learn digital and online technologies, work with neural networks and professional software.

The program includes basic university subjects such as philosophy, sociology, and law.

The main focus will be on advertising and PR campaigns, digital communication design, marketing, branding, PR analytics, and data visualization.

Online subjects are content management, social media promotion, digital branding and internet marketing.

Throughout your studies,

you will:

For fee-paying students.
Comfortable dormitory is provided.

work on projects based on real cases from employers;
have regular student internship;
conduct marketing research, write texts, create photo and video content or generate it using neural networks;
organize events and launch communication projects;
conduct a research, participate in conferences and professional contests.

332 000 rubles per year (2024)

If you still have questions
about admission and program,
contact Alexandra O. Prytkova,
Head of International Students' Recruitment and Admissions Office TSU,

Email: int.admissions@mail.tsu.ru